Words per Price?

Discussion in 'Marketing' started by Devor, Jun 12, 2018.

  1. Devor

    Devor Fiery Keeper of the Hat Moderator

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    Simple question. I'm trying to design kind of a short story / novella series, and I'm wondering how many words readers would expect for it to be priced at the $2.99 mark without feeling disappointed. Would 25k be enough? Or should I be aiming closer to 50k at that price point?

    What's your experience?

    Just for the sake of discussion, just assume that it's a good quality story.
     
  2. Svrtnsse

    Svrtnsse Staff Article Team

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    In my limited experience 2.99 is fine for 25k words.

    My reasoning here is that at 25k you're in the novella range (yes, I know that's subjective), and you're getting the reader a slightly more chunky reading experience than with a short story. It's the kind of story you'd read in an evening instead of watching a movie, or maybe two evenings if you're a slow reader like me.

    With my upcoming series, the stories will likely be in the 20k to 40k range, and I'll be charging 2.99 for them - first week and pre-orders will be 0.99 though.

    That said, my experience on this is very limited as I really only have the one story out on sale so far (37k words, 2.99 price).
     
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  3. pmmg

    pmmg Dark Lord

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    I think, for me, disappointed has more to do with how well I liked the tale and less about its length. $2.99 is not enough for me to complain or get the torches and pitchforks out. But, if you are charging me anything above a dollar, I suppose I am expecting you are worth it. So give me something good, and your golden.
     
  4. Chessie2

    Chessie2 Staff Article Team

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    :D

    In my experience, readers prefer longer works and will complain/leave bad reviews because they got a short instead of a novel. However, I price my novellas at $2.99 and my novels at $3.99 (because they are 50-60k in length). There are some projects I have on queue that are going to be longer, over 60k, and those I will price at $4.99. I have one short story, well, technically it's a novelette priced at free because it's a series intro.

    That being said, pricing shorts depends on several factors:
    -your genre
    -your subgenre/audience
    -how other authors are pricing in your genre/sub-genre
    -whether you have trained readers to expect cheaper priced works from you or more expensive.

    I do know that shorts don't tend to sell as much. For a 50k work, IF you want to make $$, pricing at 2.99 would be too low. Anything 25-40k I price at $2.99. Honestly, taking a look at how other authors in your genre price would be a good starting point.

    Also, just to touch on Svrt's point, I personally price my pre-orders at full price (right now I have one at $3.99). I'm running a business and if trad pub can price their works at full price then so can I. But really, it depends on your level of comfort and audience.
     
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  5. Demesnedenoir

    Demesnedenoir Dark Lord

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    Personally... I'm not going to spend $2.99 on a short 25k work because... I don't tend to like short works. Unless I get word of mouth from someone I trust, which is almost no one, LOL. The world is a funny place these days, with lots of room to be picky. I'm doing $2.99 through release week and then bumping to $5.99 for 140k. All about the first reviews and gettin traction. Then further promos down the road with a particular strategy.

    Now 50k, sure, if your sample hooks me REAL GOOD. 25k takes less time than a good nap, and naps are free, heh heh. 25k x 4 = 100k, 2.99 x 4 = $11.96, and there are a lot of 100k books out there to take a shot at for much less. The competition is stacked high and costs less.
     
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  6. Demesnedenoir

    Demesnedenoir Dark Lord

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    Oh, I should also kick in... If I'm one of your readers already and following you faithfully, then $2.99 wouldn't be a big put off, so long as you deliver. So, it's a matter of persepective.
     
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