Interesting article, here: Are Amazon reader reviews killing off the critic? | Books | guardian.co.uk
One thing I've noticed with people, and I've read some things to support it, is that a single bad review can have more of an impact that a lot of good reviews when it comes to self- or indie-published titles where all you have are reader reviews. I think the reason for that is that because of self-reviews and friend and family reviews, people tend to be more leery of the glowing reviews and perhaps subconsciously think the negative review is the more objective one.
How much do you guys look at Amazon reviews, for example, before buying?
I like to have them, because I know a lot of people use them, but they do not play a great role in my own purchasing decisions.
One thing I've noticed with people, and I've read some things to support it, is that a single bad review can have more of an impact that a lot of good reviews when it comes to self- or indie-published titles where all you have are reader reviews. I think the reason for that is that because of self-reviews and friend and family reviews, people tend to be more leery of the glowing reviews and perhaps subconsciously think the negative review is the more objective one.
How much do you guys look at Amazon reviews, for example, before buying?
I like to have them, because I know a lot of people use them, but they do not play a great role in my own purchasing decisions.