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All About Email Lists

Discussion in 'Marketing' started by BWFoster78, Nov 4, 2015.

  1. BWFoster78

    BWFoster78 Myth Weaver

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    Just personally, I haven't seen a high correlation between FB engagement and sales.

    That being said, my sample size is way too ridiculously small to be used for any real data.

    I've chosen to minimize social media as a marketing tool. I do maintain a FB presence (no Twitter or Instagram or anything else), but it's not a big priority for me.
     
  2. Chessie

    Chessie Guest

    Tell me about it. I spent two hours trying to figure out how to format my manuscript for upload on Amazon, even though I already had it formatted the right way in another program. Feel you there buddy.

    Back to FB real quick, I'm thinking of only advertising the books when they come out. They're short, so it'll be possible to bundle them. Maybe that's something you could give a shot? Idk if that's your style at all, but there's plenty you could do with it. Maybe make the novella free or reduced in price for a limited time with a sign up to the e-mail list or whatever. The beauty in all of this is that you have unlimited options and eventually, the right formula for your books will pop up.
     
  3. BWFoster78

    BWFoster78 Myth Weaver

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    I could be completely wrong on this because I just have impressions from reading posts, but I think that most people say that FB ads are bad for selling books. They are, however, fantastic for saying, "Here's this free book if you sign up for my mailing list!"

    My plan is to run an ad in December using a free short story to drive email list sign ups. I will, of course, let y'all know how that goes. Right now, though, I'm anticipating the promo I run with the free kindle people to be much more cost effective (and easier!).
     
  4. skip.knox

    skip.knox toujours gai, archie Moderator

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    Me too. I prefer learning old things. That's why I'm a historian. :)
     
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