Brewing potions have been a staple for witches for hundreds of years. These potions are cooked up within cauldrons, large pots specifically built to hold the magic from these concoctions. Older cauldrons are specifically prized, as they contain leftover mana from previous concoctions, and are able to make the resulting potion stronger. However, they have led to some danger within society. This market for potion making is unregulated, as they can be brewed by any aspiring witch, some of whom are unscrupulous. Any witch willing to make a quick buck may sell a potion that does not do as advertised. Some can be potentially dangerous, being made in an improper way, or made with ingredients that were hidden from the buyer. Customers may not know if they are purchasing the intended item, or snake oil.
To combat this, certain individuals intend to put a central guild together, which will regulate the market for potions. Customers will buy from this guild, which will create a set of standard requirements that would be used for brewing. However, there are several issues with the plan. Witches are independent creatures, and would resent any attempt to exert control over their affairs, as many of them are rivals and compete with each other. In addition, this guild is fairly new, unable to project any real force on independent witches who resist, as society is decentralized. Also, many of the supplies meant for brewing are relatively mundane, and can be easily obtained. This central government would lack control of supply or production, making any attempt to regulate this market useless.
How can this guild come together under these conditions?
To combat this, certain individuals intend to put a central guild together, which will regulate the market for potions. Customers will buy from this guild, which will create a set of standard requirements that would be used for brewing. However, there are several issues with the plan. Witches are independent creatures, and would resent any attempt to exert control over their affairs, as many of them are rivals and compete with each other. In addition, this guild is fairly new, unable to project any real force on independent witches who resist, as society is decentralized. Also, many of the supplies meant for brewing are relatively mundane, and can be easily obtained. This central government would lack control of supply or production, making any attempt to regulate this market useless.
How can this guild come together under these conditions?