I'll, err.... it seems like that one got a little caught up in the internet culture wars. But new risky projects that bomb is always supposed to be a thing in art. It doesn't mean much of anything by itself.
Oh, it most certainly is caught up in the Culture Wars™. The Internet is still busy ripping Marvel to shreds about it. That video is a real rabbit hole that I fell down by putting Youtube on autoplay while I studied. It's not just the one video, though. The controversy extends so, so much further. Basically, it can be summed up like this: A lot of Marvel's long-time fans have become frustrated that the main goal of Marvel Comics for the last few years seems to be pushing social justice and political issues at the expense of quality, rather making good action and superhero stories, and those readers view this new comic as the greatest symptom of the issue. A lot of long-time fans are saying that they've lost interest Marvel because of it.
Anyways, I'm not here to discuss politics. My point is that if Marvel Comics goes down because of COVID-19, this controversy will likely be another contributing factor.