FREE Book Marketing Strategies, Part Two

This is part two in our Free Marketing series. Whether you are traditionally or independently published, it is important to engage with the author community. As a follow up to our previous discussion on free marketing strategies we will cover two tactics to help promote your work and build relationships with your fellow writers. There … Read more

3 Ways To Market Your Book For Free

This is part one in our Free Marketing series. Authors are ordinary people with ordinary lives. Most of us have jobs, families, and responsibilities out in the world that, well, cost money (bills, bills, bills). In my life as an Indie, I have come across few authors who have plenty of money to spend on … Read more

5 Tips for Building Your Author Brand

This article is by S.C. Sharman. Writing a book is not enough. You have to have an audience eager to buy the books that you write. One way to do this is by building your own author brand. Here are five good ways to make this happen. Tip 1: Use Word of Mouth At the … Read more

4 Essential Tips for First-Time Con-Goers

This article is by Joseph Zieja. Cons are vicious, insane things, where emotions run as hard and fast as the alcohol, where dreams are made and broken at bars, and where George R. R. Martin sends people out for cheese steaks at three o’ clock in the morning.  You will meet people dressed in costumes … Read more

The Great Free Book Debate: The Authors

This is the second article in a two-part series by Alexandra Butcher. Part one is here. One of the most controversial ways to promote a book is to offer it for free. The theory is that readers will take a chance on a free book by an unknown author, and that this will help the … Read more

The Great Free Book Debate: The Readers

This is the first in a two-part series by Alexandra Butcher. Part two is here. Indie authors are given an almost overwhelming amount of advice about promoting and marketing their book, a great deal of which is contradictory. It has to be said there is NO single path to take which works for every author. … Read more

How to Market Your Self-Published Book

The reality of marketing a self-published book and finding your audience presents a challenge somewhere in-between the faint dream of online success, and the sense of screaming unheard into the web’s dark and angry void. Traditional publishers target their marketing towards their network of book reviewers and buying agents who, in turn, bring a book … Read more